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  3. Designing a data-driven SaaS sales and marketing machine

Designing a data-driven SaaS sales and marketing machine

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October 27, 2020
Mikael Johnsson - Co-founder & General Partner at Oxx

Mikael Johnsson, General Partner at Oxx, joined Fredrik Skantze, co-founder and CEO of Funnel, at SaaStock EMEA to discuss why a data-driven culture is important, which metrics matter, how Funnel built a bullet-proof growth engine, and the team they hired to make it happen.

Have questions, want to discuss this topic or get in touch with the panelists? Reach out to us on LinkedIn, Twitter or on info@oxx.vc!

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Mikael Johnsson

Co-founder & General Partner

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