Zift wins Frost-Sullivan award for innovation in marketing tech





Oxx is delighted to congratulate Zift on their well-deserved win of the Frost Radar Innovation Award! The award recognises Zift's visionary progress in the channel marketing space.


“ZiftONE is the first of its kind that Frost & Sullivan has seen from Through Channel Partner Marketing Automation (TCPMA) vendors,” said Dilip Sarangan, Global Research Director for Frost Radar.  “By including all of the crucial partner management pieces into one solution, Zift takes out the guesswork from customers looking to optimize their partner management strategy without tedious integrations and data silos.”


According to Frost & Sullivan Global President Krishna Srinivasan, “2019 is shaping up to be a big year for Zift with these strategies in place. Moreover, given its reputation in the market and its impressive customer list, including large companies such as Oracle, Dell EMC, and Sage, Frost & Sullivan feels bullish about Zift’s progress in the market.”


To read more about the award and Frost & Sullivan's report on Zift, click here.